Branding and publications for the 2015 Open Book Workshop, for Eastern Michigan University's Art Program. Examples include a postcard which was screen printed on seed paper (paper which could be planted and would grow wildflowers), a mailed poster, and a website. This was a group project for EMU's Design Practicum Studio.
Other contributors: Alex Day, Scott Rider, and Kayla Aliemenious.
Branding and Packaging design for Tina's Kitchen Home-made Jams. The concept for this design was to include quaint typefaces, bright colors, and photography of fresh fruits. The packaging was designed in two sections in order to work with different sized jams jars.
Detroit Design Festival Rebrand
Logo and publication design for the Detroit Design Festival. The concept for this project was designed to combine elements that represent Detroit's identity; modern industry meets Detroit's french roots. This concept is reflected in the design by use of modern industrial elements along with French Rococo elements throughout. Examples included are a poster, postcard, and logo system.
Typeface Design Specimen
Typeface design using Fonstruct, with Typeface Specimen Poster. The concept for the typeface was inspired by 8 bit video games. The block creatures that are featured in the poster are an 8 bit adaptation of a "Tribble", a creature that appears in several Star Trek episodes. The typeface was subsequently named "Tribbles".
Vinyl Album Cover
Vinyl album cover for artist Beardyman. The cover is a mixed media piece made of smeared foods and bright candy. It was then documented with photography for the end result. This piece is meant to reflect the artist's playful, whimsical, child-like style. Hand-drawn typography was designed for use with the same concept in mind while also reflecting the organic shapes of the gummy worm candy.
Classified Ad Overhaul
For this project, a poorly designed telephone book classified ad was chosen and redesigned in a way that was more legible and aesthetically pleasing by using a solid grid, a strong use of hierarchy, and a minimal color palette.
This piece was inspired by a collection of work where various artists took the shape of a target and created their adaptation of that shape. This version was created with mixed media; leaves, pine needles, birch bark, berries, twigs, seed pods, and other materials. The targets were assembled and documented with photography. The final print is shown here.
The Newgrange Project
Newgrange was constructed over 5,000 years ago (about 3,200 B.C.), making it older than Stonehenge in England and the Great Pyramid of Giza in Egypt. Newgrange was built during the Neolithic by a farming community that prospered on the rich lands of Ireland.
Newgrange is a large mound covering an area of over one acre, retained at the base by nearly one hundred kerbstones, some of which are richly decorated with megalithic art.
Archaeologists classified Newgrange as a passage tomb, however Newgrange is now recognized to be much more than a passage tomb. Ancient Temple is a more fitting classification, a place of astrological, spiritual, religious and ceremonial importance, much as present day cathedrals are places of prestige and worship where dignitaries may be laid to rest.
Newgrange is best known for the illumination of its passage and chamber by the winter solstice sun. Above the entrance to the passage at Newgrange there is a opening called a roof-box. Its purpose is to allow sunlight to penetrate the chamber on the shortest days of the year, around December 21st - the winter solstice.
At dawn, from December 19th to 23rd, a narrow beam of light penetrates the roof-box and reaches the floor of the chamber, gradually extending to the rear of the chamber. As the sun rises higher, the beam widens within the chamber so that the whole room becomes dramatically illuminated. This event ony lasts for seventeen minutes.
The accuracy of Newgrange as a time-telling device is remarkable when one considers that it was built 500 years before the Great Pyramids and more than 1,000 years before Stonehenge. The intent of its builders was undoubtedly to mark the beginning of the new year. In addition, it may have served as a powerful symbol of the victory of life over death.
To represent this amazing place, I began sketching out symbols that were directly inspired by the carvings that are found on the kerbstones at Newgrange. The circle symbol (the second image) is a diagram of Newgrange’s floorplan.
I decided to include identity elements into my sketches; the concept of a family tree, the representation of a family crest, elements from my family crest, and my thumbprint. My lineage comes from the British Isles, and I chose to capitalize on that concept.
After I had a large collection of iconography, I used the symbols as modules and built larger, more conceptual images. This imagery represents my family being born into a specific bloodline; it is a representation of a family crest in combination with a representation of the female reproductive system. This composition is the one I chose to create a pattern for my lampshade.
I found a light source; an important feature that I thought would make a good representation of the lighting of Newgrange’s inner chamber during the winter solstice. I cut a symbol into a piece of black plastic and inserted into the bottom of the lamp so that it shines the symbol onto the floor. The symbol I chose was the floorplan diagram of Newgrange.
Coat of Arms
This piece is a statement about the medical issues that are passed through families because of genetics. To express this concept, I acquired my great grandfather’s chair and used it to construct a coat of arms, and within the center of the piece lies one of my chest x-rays which I have acquired from my medical records. The chair was deconstructed and put together again in an arrangement that resembles a family crest. The chest x-ray was printed on frosted mylar, placed behind the center of the seat, and fixed using a small sheet of plexiglass. A small fluorescent light was attached behind the piece in order to backlight the x-ray, giving it an authentic medical feel. The Irish family name “McMahon” and the word “Eire” (Ireland in Gaelic) was painted onto decorative parts of the chair, which were then fixed to the seat to represent the banners that are typically found on a coat of arms which identify the family name. Using my great grandfather’s chair to create the piece was an important factor because not only is the idea of genealogy represented by the coat of arms, but also within the materials used to make it. The chair is a direct expression of heritage, as it has been a family heirloom for quite some time. The backlit chest x-ray- which is a cold, modern, medical element- juxtaposed with the warm, old, rustic feel of the wooden chair provides an interesting contrast between old and new.
Some examples of drawings, illustrative work, collage, and more.